Midax’s first switch was introduced in 1998. Its role was to combine in house payments with open loop payments, such as credit, debit, generic fleet and EBT with third party providers. From the beginning, we focused heavily on our audit ability and being able to create trace files for any transaction.

MIDAX Shopping Buddy is a powerful loyalty application utilizing AI-based profiling and shopping basket analysis. This MIDAX dynamic solution provides you the power to not only target customers but do so much more to increase consumer loyalty, adapt to new buying patterns and extend your marketing reach further to activate purchases.

Now there is one single source to process and redeem both at the checkout and online e-coupons and digital promotional offerings.

Who better than a group of industry professionals with over 2 decades of development experience to help streamline your business needs.